Cloves.

I'm passionate about pushing the boundaries of real-time creative tech and helping brands, creators, and agencies bring bold ideas to life through AR.

Journey.

effect house archie cloves filho mascot
effect house archie cloves filho mascot

My journey into digital art began in 2014, when I was just 15 years old, when I discovered image manipulation and graphic design. Since then, I have been passionate about all forms of artistic expression through digital means.

Since 2022, I've developed dozens of AR filters—including branded effects for major companies and viral effects with thousands of shares and millions of views. Effect House Ambassador, YouTube Effect Maker Beta Tester, and also create Lenses using Lens Studio.